Tonda West is the owner of Rebecca Rose fine clothier and Kairos Counseling Center both of which are located in Montgomery, Alabama. As a National Credential Counselor, providing counseling services to children ages five to eighteen, Tonda understands the stages of cognitive development and the need for a healthy self-concept during a child’s developmental and fundamental years. Tonda’s goal is to ensure that Rebecca Rose customers are exposed to a diverse selection of clothing styles that coincide with each child’s personality.

With each purchase, the customer will receive a positive affirmation card that is centered around building self-esteem. These affirmations can be expressed aloud in an effort to shift a child’s thought pattern from negative to positive, motivate action, reduce underlying stressors, and to increase self-confidence and well-being.